Ready for a Sea-Change?

Make It a Surf-Change

Own an established 47-year surf retail business in the heart of Lake Macquarie.

Oceanfire Surf is more than a surf shop. It’s a long-standing local business built around surf culture, community and life by the water.

Now, it’s ready for its next chapter.

This is an opportunity for a passionate new owner to step into a successful bricks-and-mortar business with strong local recognition, established supplier relationships and significant potential to grow its ecommerce presence.

Live the Lifestyle. Grow the Business.

Dreaming of a Sea-Change?

Oceanfire Surf offers the chance to build a life around the ocean while taking ownership of an established business with deep community roots.

Located in Belmont, at the centre of Lake Macquarie, the business sits between the lake and the coast. Head north or south and you’re never far from the water.

It’s what locals call a water wonderland.

For a surfing family, couple or entrepreneur who lives and breathes the ocean, this could be the ultimate Surf-Change.

A 47-Year Local Legacy

Oceanfire Surf has successfully operated from Belmont for 47 years.

The previous owner ran the business for 39 years with the current owner continuing that legacy for the past eight.

That history has created strong local awareness, trusted supplier relationships and an established customer base that continues to support the store.

This isn’t a new business finding its feet.

It’s a proven local operation ready for fresh energy, new skills and continued growth.

A Complete Turnkey Opportunity

The sale includes:

Business goodwill
Existing stock
Shopify website and ecommerce system
Established supplier relationships
Complete shop fitout
Current operating systems
Strong local brand recognition
Transition support from the current owner

The business is ready for someone to step in and continue operating from day one.

Strong In-Store Trade

Oceanfire Surf’s physical store remains the strongest part of the business.

The store offers:

Surf and lifestyle clothing
Wetsuits
Surf accessories
Soft surfboards
Second-hand surfboards
Products connected to surf culture
A mix of recognised and emerging brands

The business is supported by a loyal core surf community while also appealing to families, beginners and people who simply love the coastal lifestyle.

Significant Online Growth Potential

The ecommerce platform is already established and online sales are growing.

The greatest opportunity lies in taking the website, digital marketing and online campaigns further.

A new owner with strengths in ecommerce, technology, content or online retail could build on the existing foundation and unlock a much larger market beyond the local store.

The hard work of creating the business, brand, systems and supplier network has already been done.

The opportunity now is to connect a proven retail business with stronger digital capability.

Who Is This Opportunity For?

Oceanfire Surf could be ideal for:

A surfing couple or family
An experienced retailer
An ecommerce operator seeking an established physical presence
A business partnership with complementary skills
Someone seeking a coastal lifestyle change
A passionate entrepreneur who understands both retail and online selling
Someone who wants to become part of the local surf community

You don’t need to change what makes Oceanfire Surf special.

You need to see what it could become.

Work Where Others Holiday

Lake Macquarie offers a rare balance of business, community and lifestyle.

With the lake on one side and the ocean on the other, Belmont provides easy access to beaches, waterways and coastal communities across Newcastle and Lake Macquarie.

It’s a place where work and lifestyle can genuinely come together.

A Sea-Change changes where you live.

A Surf-Change changes how you live.

Supported Transition

The current owner is committed to helping the right buyer take over smoothly.

Training, supplier introductions and transition support can be provided to help maintain business continuity and protect the relationships built over nearly five decades.

Interested in Owning Oceanfire Surf?

This is a confidential business sale.

The asking price and detailed financial information will not be published publicly.

Interested buyers are invited to submit an enquiry and begin a confidential conversation. Further information will be provided to qualified parties following an initial discussion.